Explore Rekruter’s Dynamic Features

Rekruter.ai identified a pressing need for a substantial website makeover. The existing site fell short in terms of visual aesthetics, user-friendliness, and conveying a compelling brand image. 

The Challenge

• Inconsistent Font: The font used on the website lacked uniformity, and the “E” letter needed refinement.

• Lack of Engagement: The website was static and lacked interactive elements, diminishing user engagement.

• Visual Quality: The quality of visuals, particularly screenshots, was subpar and required enhancement.

• Service Description: The website didn’t effectively communicate that Rekruter.ai served as both a marketing tool and a comprehensive candidate database.

• Call-to-Action (CTA): CTAs needed animation to captivate attention and promote user interaction.

• Design Discrepancies: The website’s design lacked consistency, including the absence of squarish frames.

• Testimonial Presentation: Testimonials lacked a personal touch, as images of real people were missing.

• Redundant Elements: The “Home” button seemed redundant, as clicking on the logo could perform the same function.

• Social Media Integration: Icons representing Rekruter.ai’s social media presence were missing, impacting online visibility.

• Social Media Significance: The importance of maintaining a social media presence required emphasis.

• Text Proportionality: Text and icons needed adjustments to ensure a balanced visual layout.

• Footer Social Icons: Social media icons were absent from the footer section.

Blog Page: Consideration was given to adding a dedicated “Blog” page to enhance content engagement and SEO.

Our Solutions

• Font Refinement: We meticulously adjusted the font to ensure uniformity and addressed the specific issue with the “E” letter.

• Dynamic CTAs: To encourage user interaction, we introduced animations to CTAs, making them attention-grabbing and interactive.

• Visual Enhancement: Visual elements, particularly screenshots, underwent thorough improvement to guarantee crispness and clarity.

• Service Emphasis: We strategically added a clear emphasis on Rekruter.ai’s dual role as both a marketing tool and a comprehensive candidate database, showcasing its unique value proposition.

• Design Consistency: Squarish frames were introduced to maintain a consistent design style across the website.

• Personalized Testimonials: Testimonials were updated with images of real people, creating a more personal and relatable connection with potential clients.

• Redundancy Elimination: The redundant “Home” button was removed, streamlining the navigation experience to align with standard web practices.

• Social Media Integration: Icons representing Rekruter.ai’s presence on social media platforms, including LinkedIn and Facebook/Instagram, were incorporated to improve online visibility and engagement.

• Social Media Importance: A dedicated section underscored the significance of an active social media presence, highlighting the manifold advantages it offers, from increased visibility to brand authority and thought leadership.

• Text and Icon Balance: Adjustments were made to text and icons to maintain proportionality, ensuring an aesthetically pleasing and readable layout.

• Footer Social Icons: Social media icons were strategically placed in the footer section for user convenience and visibility.

• Blog Page Addition (Recommended): We strongly recommended the addition of a dedicated “Blog” page, outlining the numerous benefits it could bring to Rekruter.ai, including content engagement and SEO improvement.